01 · Design
What to make
Focus and support creative direction with evidence for every color, style, and pattern choice.
Live forecast · 0–36 mo ahead
Accurate Forecasting , Made Real.
Your biggest product decisions still run on opinion.
Lizzy gives your teams a reliable, shared view of where consumer choice is moving — so you decide together, earlier.
30 min · bring one real decision
Trusted by teams building products for millions of customers
In consumer products, the cost of getting key decisions wrong keeps rising—lower sell-through rates, waste from misaligned teams, and revenue loss from missed marketing campaign timing. Yet many choices that shape product inventory and timing still happen based on instinct, personal taste, and assumptions, without accurate forecasting data.
Lizzy gives your teams a reliable, shared view of where consumer choice is moving so they make better decisions together, earlier.
Lizzy helps
teams decide.
02 · Planning
How much to buy
Reduce commitment risk before inventory positions are set.
03 · Merchandising
Where to place it
Shape product mix, placement, and presentation around where demand is actually moving.
04 · Marketing
How to bring it to market
Align campaigns and launch timing to real-time consumer movement.
One signal.
Value across
the business.
Five functions. One shared view.
Give your organization a shared view of what is changing—so teams align and act earlier, around where the business needs to go.
- Design
- Focus and support creative direction with evidence for every color, style, and pattern choice.
- Planning
- Reduce commitment risk before inventory positions are set.
- Leadership
- Give your organization a shared view of what is changing—so teams align and act earlier.
- Merchandising
- Shape product mix, placement, and presentation around where demand is actually moving.
- Marketing
- Align campaigns and launch timing to real-time consumer movement.
Why it matters.
Three shifts Lizzy creates.
Evidence, not instinct.
Color, style, and pattern decisions still come down to subjective reasoning. Lizzy provides evidence—a clear signal your team can use to make decisions with confidence.
See change earlier.
Typically teams don't see a shift in consumer choices until it reaches sales data—when inventory risk is already set. Lizzy surfaces buyer signals months earlier.
Inside workflow, not beside it.
Most tools create another layer to review and interpret. Lizzy fits into the workflows your teams already use, so decisions happen in context—where the work gets done.
How it works.
1
Collect.
Proprietary extraction technology analyzes millions of social, retail, and runway images each day, turning them into signals on color, style, and pattern that your team can use in real decisions.
2
Predict.
Statistical models forecast those signals up to 36 months forward, using more than 10 years of historical data to predict how preference and choice shifts over time. The forecast improves as new data arrives.
3
Decide.
The signal informs decisions across design, merchandising, planning, marketing, and leadership, so teams can act earlier—before shifts show up in lagging reports and the cost of reacting rises.
Our methodology in four words
AI collects. Math predicts.
Millions of signals. Ten years of data. One shared view.
Proof.
Trusted in production by three global public consumer products companies, Lizzy is embedded within real business workflows across multiple brands, categories, product lines, and teams. The platform supports decision-making across Home & Interiors, Beauty, Active, Outdoor Equipment, Consumer Goods, Footwear, and other consumer product sectors.
Newell Brands NWL
Diversified Consumer Portfolio
Used across multiple brands within a diversified global consumer portfolio to inform product design, assortment choices, and seasonal planning.
Boot Barn BOOT
Specialty Retail
Used by design, merchandising, and planning teams to inform assortment depth, reorder decisions, and post-season review in specialty retail.
Global Footwear & Apparel
Footwear & Apparel
Used across global footwear and apparel product lines to guide color and product direction as the business scales its apparel growth.
Book a Virtual Working Session
Bring a real product or market decision.
We’ll show you what the signal says.
Bring one decision you’re working on right now— a color for an upcoming launch, a product direction for next season, a buy commitment, a campaign timing question, or a category bet. We run it against Lizzy’s live market signals and show you how that choice is likely to perform.
30
minute
working session
working session
Relevant for
CMF Design Merchandising Planning Marketing Leadership